Medal of Honor Day Campaign – Air Force Medical Service

To honor National Medal of Honor Day, I concepted and designed a campaign spotlighting Air Force Col. Bernard F. Fisher, the first Airman to receive the Medal of Honor in 1967. The goal was to create a focused, story-driven tribute that not only educated but also inspired audiences across AFMS digital platforms. I developed the visual layout and creative direction for the campaign, crafting a clean, respectful design that centered on Col. Fisher’s legacy and service. From typography to imagery, every detail was curated to evoke a sense of honor and historical importance. The campaign was published across AFMS social media channels, including Facebook, LinkedIn, Instagram, and YouTube, maintaining a consistent voice and visual identity aligned with the broader AFMS brand.